Sales training, COACHING & Consultancy FAQs

The Female Formula Sales Consultancy is for ambitious founders and women in business who are ready to take their sales seriously. Whether you're just starting out or already established. If you are looking to grow or struggling to convert, maybe you are stuck at Senior Manager or Director level and limiting your career progression because you don’t feel comfortable going out to market to sell, but you're driven, coachable, and ready to do the work — you're in the right place.

Absolutely and this is exactly why The Female Formula Sales Consultancy exists. You don't need a particular personality to sell well. You need the right strategy, the right mindset, and an approach that feels authentic to who you are. That's precisely what I build with you.

Everything here is bespoke. There are no generic frameworks, no recycled slide decks, no one-size-fits-all content. Every programme and service is built around you, your business, your personality and your ideal client. Sarah brings over 25 years of real world sales experience across industries, so you're learning from someone who has actually done it. This is unlike most sales training courses, I believe the real magic happens in the follow up coaching, where we embed the new skills into your real life experiences. Intensive and specific and completely empowering.

Not at all. In fact, many of Sarah's clients come to her with zero formal sales training. You'll start from exactly where you are and build from there.

Many clients notice a shift in confidence and clarity from the very first session. Immediate actions implemented give tangible results such as, more enquiries converted, higher value clients and greater confidence in pricing conversations. These typically happen immediately and build during the programme and beyond. You can expect a huge ROI.

The STRATEGY IN A DAY is a focused deep dive into your current sales process, delivering immediate, actionable advice in a single session, for those who don’t need sales training but want pointing in the right direction. THE 90 DAY FORMULA follows an audit and is a full bespoke training day for you and your team, with 3 months of follow ups, building a clear and repeatable process and understanding of sales for consistent conversions. The 360 FEMALE FORMULA PROGRAMME is the complete transformation. 12 months of intensive, personalised coaching designed to permanently change the way you sell. Rocket your company sales, scale your business and get you that promotion to partner or MD. A compete upgrade on where you are now. Unrecognisable and entirely transformative.

Yes. The 90 DAY FORMULA is specifically designed for female founders and their teams of up to 6. If you're looking for larger group or corporate training, get in touch to discuss a bespoke package based on your needs.

If you're not sure, the best place to start is a discovery call. Sarah will take the time to understand where you are and what you need, and recommend the right pathway for you — with no pressure and no hard sell.

Places are strictly limited. Sarah works with a small number of clients at any one time to ensure every woman receives her full focus, energy, and commitment for the entire 12 months. Once spaces are filled, a waitlist opens.

Simply head to the Contact page and fill in the enquiry form. Sarah will be in touch personally within 48 hours to arrange a discovery call and take things from there.